Hedera (HBAR) is sharpening its presence against large firms with a brand new, mission-focused team and a renewed give attention to its carbon-negative footprint. In a recent interview with CCN, Rob Allen, Director of Enterprise Adoption at Hashgraph, explained how the Hedera Enterprise Adoption Team (HEAT) plans to take enterprise projects beyond proof-of-concept into full production.
Source: X
HEAT targets the “last mile” from pilot to production
Allen said Hedera councilors had already conducted many proof-of-concepts and pilots on the network, but much had not achieved scaled deployment. The barrier is never the bottom technology, he argued.
According to Allen, moving from PoC to a live system requires budget approval, executive sponsorship, internal security reviews and coordination across multiple departments. HEAT supports council members in taking these steps.
The team acts as knowledgeable services group inside the ecosystem, providing architecture validation, delivery partner selection, and support to internal stakeholders.
Allen pointed to several real-world missions with Hedera today, including:
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Mondelēz International, which runs multiple use cases on the network
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abrdn, the British asset manager that tokenizes funds and has worked with Lloyds Bank on related projects
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Avery Dennison's atma.io, which once triggered hundreds of transactions per second on Hedera before failing to seek out a long-lasting product-market fit
He said these examples show that Hedera's infrastructure can handle high throughput, but long-term success still depends upon business demand and product design, not only technical capability.
Further reading: Hedera (HBAR) plans testnet upgrade to version 0.68 before mainnet release
Hedera's hybrid public-private architecture with HashSphere
When it involves privacy and regulation, Allen said many use cases cannot run exclusively on a public ledger because regulated firms have to keep sensitive data off open networks. To solve this problem, Hashgraph offers HashSphere, a non-public, permissioned network built on the identical codebase as Hedera.
Source: X
Hedera's code has been fully open sourced because the Hiero project to the Linux Foundation Decentralized Trust, allowing equivalent software to run in each private and non-private environments.
In one example, Australian Payments Plus used a non-public HashSphere network as a part of Project Acacia, the Reserve Bank of Australia's tokenization initiative, and connected it to public stablecoin rails for settlement.
Four focus areas: stablecoins, RWAs, ESG and AI provenance
Allen said HEAT is targeted on 4 key company themes:
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Payments and stablecoins, including cross-border settlement and company money management
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Real asset tokens that give attention to delivery versus payment and on-chain settlement
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ESG and sustainability, using Hedera's carbon negative design for climate and reporting products
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AI and data lineage: Enterprises need a ledger to anchor data integrity for agent AI systems
He added that recent projects undergo a worth assessment before receiving ecosystem grants or technical support, with HEAT assessing whether the deployment brings advantages to each the corporate and the Hedera network.
